Meet the Board

These are the visionaries who are dedicated to making the AAM

the absolute best resource for PMU professionals.

Sheila Bella

President and Executive Director

Sheila Bella is the CEO of Sheila Bella Corporation, Founder of the Pretty Ambitious Summit, Creator of the Top 100 Podcast,Pretty Rich Podcast, and Business Coach and Global Speakers for the beauty industry.  With the combination of an early fascination with the concept of beauty, a disciplined desirefor entrepreneurship, and an intrigue with the power of personal connection, Sheila has created a personal brand with the mission of sharing her knowledge with the entire PMU Community.

Known by many as the celebrated PMU artist to the stars, Sheila Bella is one of the most versatile and talented artists in the industry. Despite her career’s rapid ascent, she is refreshingly down to earth which has won the admiration and respect of her colleagues. Her audience is captivated by her keen business sense and flair for entertainment.

Sheila is also known for her connection to inspire people to lead, work and live more effectively through emotional, social intelligence and better relationships and joy. She gets people energized and has a unique ability to connect, entertain and educate. She is an inspiration to many in following what you love and that it is never too late to chase a passion. Bringing together people, not in confrontation but in trust is Sheila’s greatest passion.

Benaiah Poindexter

Board Member

Benaiah Poindexter is the lead technician and owner of Scalp Prodigy which specializes in natural Scalp Micropigmentation services. After completing her graduate MBA degree, she opened her first micro studio in Las Vegas and then elevated to a flagship location two years later. Scalp Prodigy also operates two additional locations in California and Maryland.

Benaiah is well known for her kindness, positive can do attitude, and her innate ability to bring forth the best from anyone within her orbit. Students and peers alike consistently attest to her belief of high vibrating energy, hard work ethic, and leveraging assets. Scalp Prodigy is centered in the belief that it will never lose its way by putting profit before workmanship. The commitment to customers, students, and peers are absolute. Become an honored guest for the time you’re here and a part of the family thereafter. Everything you ever wanted in life is within reach as long as you “reek of excellence” with all that you do.

Leslie Huber-Yedlin

Treasurer

Leslie Huber-Yedlin is the Treasurer of the American Academy of Micropigmentation and Co-Author of the children’s educational book “Colors for Kids.”

After earning a Bachelor of Arts degree at the University of California, Berkeley with a double major in English and Communications, Leslie began her career in the corporate world.  Her skills in Marketing Communications and Client Services Management has provided a range of experience from high tech start up companies to multi-million dollar automotive accounts spanning 20 years.

With a creative spirit and the desire to help others, Leslie changed the course of her corporate career by pursuing an education in permanent makeup.  Having trained in various techniques for eyebrows, eyeliner and lips, Leslie is also certified in Microneedling and Fibroblast Skin Tightening procedures.

The ability to blend her artistic passion and business acumen together for her roles at the AAM has been her most amazing experience yet.

Michelle Rukny

Secretary

Michelle Rukny is a multi-certified PMU artist and Trainer, determined individual, and a multi-potentialite with a lot of irons in the fire. As the owner of The Beaute Compound in Texas, Michelle brings her extensive experience and expertise to the table, specializing in all things PMU.

As a Licensed Esthetician in Texas, Michelle holds multiple certifications, including Microblading, Combination Brows & Ombré Brows, Permanent Eyeliner, Lip Blushing, Tattoo Removal, 3D Areola Tattoo, Scalp Micropigmentation, Stretch Mark / Scar Camouflage, and Advanced Paramedical Tattoo. Michelle is a true master of her craft, and her dedication to her clients’ satisfaction and success has earned her a reputation as a leader in the PMU industry. She is also the Operations Director for the American Academy Of Micropigmentation and has coordinated AAM PMU SUMMIT (virtual & live) as well as various other conferences, all over the United States. 

 

Lady Sutachan

Board Member

Lady Sutachan’s journey began in Colombia, where her lifelong passion for art took root in her early years. In 2004, she ventured to the United States, embarking on a professional path as a photographer. However, her artistic spirit led her to explore the realm of permanent makeup (PMU), and in 2017, she transitioned into this field, leveraging her photography background to assist beauty entrepreneurs worldwide in crafting captivating imagery that sells. 

Today, Lady stands as an esteemed figure in the PMU industry, serving as an International Master Trainer and Ambassador for the esteemed Italian Academy and BIOTEK brand. As the visionary behind Lady Brows Studio and Academy in Miami, Florida, she not only practices her craft but also nurtures the next generation of PMU artists. Beyond her studio walls, Lady’s influence extends to international platforms as a judge, speaker, and advocate for women’s empowerment in beauty. 

Driven by her dedication to empower women, Lady infuses each stroke of permanent makeup with artistry and authenticity, aiming to unveil the inherent beauty within her clients. Through both online and in-person training, she shares not only her expertise but also the invaluable lessons gleaned from her multifaceted career, inspiring aspiring artists to pursue their passions with purpose and skill.

Financials